Samsung TV owners in the UK are set to receive a significant upgrade with new free content offerings. UKTV has announced that its popular free-to-air linear channels will soon be accessible on Samsung screens, allowing UK viewers to watch without the need for extra devices.
The channels will be streamed over the internet, eliminating the requirement for a traditional aerial connection. Samsung will also introduce a dedicated section on its home screen to showcase content from the U streaming service, making it easier for users to discover classic comedies, dramas, and factual shows without navigating through menus.
In the upcoming months, channels like U&DRAMA, U&Dave, U&YESTERDAY, U&W, and U&eden will be directly accessible through Samsung’s Universal Guide into the U app. Samsung estimates that this rollout will reach millions of TVs, with the channels appearing in the platform’s ‘Live’ tab and Universal Guide to ensure UKTV’s content remains prominent for internet-based TV viewers.
Jonathan Newman, General Manager of Commercial at UKTV and BBC Studios UK and Ireland, expressed enthusiasm for the strengthened partnership with Samsung, stating that the agreement will enhance accessibility to the U app for Samsung customers and maintain visibility of UKTV’s diverse content.
Dan Harvie, Vice President of Home Entertainment and Appliances at Samsung UK and Ireland, emphasized the importance of UKTV’s role in Samsung TV’s entertainment offerings. He highlighted the collaboration as part of Samsung’s commitment to enhancing the viewing experience and providing access to a wide range of broadcast content.
Although an official launch date is yet to be announced, the new features are expected to roll out on Samsung TVs soon, promising an enriched entertainment experience for users.